AT&T Investment In Antipiracy Firm May Aid Video Push

[<rms () computerbytesman com>]

http://online.wsj.com/article/SB119500284778692143.html?mod=technology_main_
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AT&T Investment In Antipiracy Firm May Aid Video Push


By DIONNE SEARCEY
November 14, 2007; Page B3

AT <http://online.wsj.com/quotes/main.html?type=djn&symbol=t> &T Inc. is
investing in a California company that specializes in identifying pirated
movies on the Internet, an indication that it is getting serious about plans
to help Hollywood crack down on illegal distribution of films and television
shows.

AT&T joins Walt <http://online.wsj.com/quotes/main.html?type=djn&symbol=dis>
Disney Co. affiliate Steamboat Ventures as an investor in Vobile Inc., a
company based in Santa Clara, Calif., that markets VideoDNA, a technology
that tracks video content. The total outside investment in the company is
less than $10 million, according to a person familiar with the deal.

This summer, AT&T announced it was working with Hollywood studios to help
track pirated content as it crosses its network in hopes of blocking
copyright infringement. The phone company, based in San Antonio, is one of
the largest providers of Internet connections in the U.S. and also is
rolling out a new TV service.

 

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