Re: Capital One Says Its e-Mail 'Too Important to be Spam'

["Larry Seltzer" <larry () larryseltzer com>]

> > Because Capital One has an established business relationship with
Kevin, it has the right to contact him via e-mail under the terms of the
CAN-SPAM Act.

This is true, but I think CAN-SPAM still allows Kevin (who sounds a
little OCD to me) to opt out.

Larry Seltzer
Contributing Editor, PC Magazine
larry_seltzer () ziffdavis com 
http://blogs.pcmag.com/securitywatch/


-----Original Message-----
From: funsec-bounces () linuxbox org [mailto:funsec-bounces () linuxbox org]
On Behalf Of Paul Ferguson
Sent: Wednesday, June 10, 2009 12:46 AM
To: funsec () linuxbox org
Subject: [funsec] Capital One Says Its e-Mail 'Too Important to be Spam'

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Hash: SHA1

Yikes.

No wonder phishing is so successful...

[snip]

Kevin, a 40-year-old from Sacramento, Calif., likes to keep a tidy
inbox.
He's very deliberate about removing himself from mailing lists and
anything
else that might clog up his e-mail. So recently, when he received a
marketing pitch from his credit card company, Capital One, he quickly
asked
to be removed from its list. The response he got surprised him.

"We bring these offers to customers as part of our customer agreement
and
therefore do not provide a means to prevent this valuable information
from
reaching them," the firm responded.

In other words: "No."

Kevin, who requested that we withhold his last name for privacy reasons,
was surprised and disappointed by the rejection.

"They seem to be reserving the right to waste money by annoying me ...
while my feelings about opting out make clear that I am not a valuable
target of their marketing," he said.

Because Capital One has an established business relationship with Kevin,
it
has the right to contact him via e-mail under the terms of the CAN-SPAM
Act.

[snip]

More:
http://redtape.msnbc.com/2009/06/kevin-a-40-year-old-from-sacramento-cal
if-
likes-to-keep-a-tidy-inbox-hes-very-deliberate-about-removing-himself-fr
om-
mai.html

- - ferg

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-- 
"Fergie", a.k.a. Paul Ferguson
 Engineering Architecture for the Internet
 fergdawgster(at)gmail.com
 ferg's tech blog: http://fergdawg.blogspot.com/
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_______________________________________________
Fun and Misc security discussion for OT posts.
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Note: funsec is a public and open mailing list.