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IP: DSL Prime SBC to Hollywood: Pay us
From: David Farber <dave () farber net>
Date: Tue, 28 Aug 2001 17:54:17 +1000
Date: Mon, 27 Aug 2001 19:30:56 -0400 From: Dave Burstein <dave () dslprime com> http://www.dslprime.com/News_Articles/Subscribe_/subscribe_.html Sony and the rest of Hollywood plan to distribute movies on the net. SBC plans to block anyone distributing movies without giving SBC a major cut. SBC's "Contract Killer" is circulating, keeping ISPs off of SBC's video speed channel to the home. Verizon is taking the opposite approach, with Tom Tauke promising "If you're a content provider or ISP, you'll have open access to our network, with non-discriminatory treatment, terms and conditions." Hollywood now has extraordinary incentive to bring their lobbying power into play, starting by blocking the Bells move to eliminate all regulation in D.C., Tauzin-Dingell. Mike Powell can immediately take two actions: Enforce ordinary truth-in-advertising and anti-fraud laws, requiring SBC (and the other providers) to reliably deliver the 1.5 meg speeds promised. Make sure ISPs and content providers can connect at those advertised speeds, without unreasonable tolls. This open access at the edge is the only practical way to have a network running at 1.5 meg. Full-screen video requires about 1 meg, and that's the real definition of advanced services. Who controls the fast Internet will be a leading freedom of speech issue for the next decade. Our report on SBC, Verizon, and how to ensure the future is below. Verizon: We'll be open Tom Tauke, a ex-congressman, is Verizon's lead in D.C. We will, of course, wait for the details, but we applaud the principles he articulated: "As we change our networks to offer broadband, we're assuring every competitive carrier that they can either resell our services or use out network facilities to get access to any customer. - If you?re a content provider or ISP, you'll have open access to our network, with non-discriminatory treatment, terms and conditions. · If you're a consumer, you'll have access to more affordable broadband connections as mass deployment drives down the price points to more reasonable levels. · If you?re sitting on the next great ?killer app,? you?ll have access to the kind of mass market the broadband world has been waiting for. · And no matter who you are or what your role in the digital economy, you?ll finally have access to the next generation of innovative, life-enhancing services, content, software -- all made possible by the power of broadband. Verizon wants to be part of this revolution. For millions of households and businesses, our networks can be the infrastructure that carries the next wave of the Internet revolution into their lives." SBC "Contract Killer" means they want control That is clearly their strategy - block incoming video by refusing quality of service, but provide that quality to controlled "value-add" services that pay them well. The cable guys call this a "walled garden", but I think walls like that resemble a prison - or the old East Berlin. The network designs, wall street statements, public plans, official testimony - and many not for attribution comments - have made the conclusion unmistakable. The telcos (SBC in the lead) want to erect toll barriers on the net, making "MovieFly" and other video programming impossible to deliver without large payments to the telcos. Frontpage headlines covered when Time Warner dropped Disney from cable systems, as they should, and politicians screamed. But most decisions are hidden - I was the only reporter asking questions at an FCC hearing where SBC claimed that projects like MovieFly were economically impossible if they were to build Project Pronto. The studios are big enough to fight back, but we all must fight to make possible other voices who can create video channels - your church, college football team, local town, professional association, preferred language, political beliefs. Americans watch television far more than they read. As technology brings down the cost of delivering video, access to the fast internet pipes will become a crucial freedom of speech issue. This is far more than an obscure business dispute, although I too think it crucial to keep ISPs alive. It also is essential to the business plans of anyone in TV and video. Craig Barrett of Intel and Steve Ballmer of Microsoft both recently identified the slow growth of the fast net in the US as devastating. Korea and Canada are already far ahead, and Japan and Germany look to be on track to pass us in the next year and accelerate from there. ISPs to SBC: Let us stay alive! The California and Texas ISP Associations are up in arms, as their members are fighting for their continued existence. We have been reporting for over a year that the bells have priced ISPs out of the industry, charging them a "wholesale" rate of $30-35, more than Bell Canada charges at retail, and nearly twice what Deutsche Telekom is charging ($18 or less). The result has long been clear - rhetoric about open access and a consumer choice of ISPs was hollow. But ISPs been unable to get together to fight back - bringing them into an association has been like herding cats. So they have been dying, one by one, with bleak prospects for all as the Internet moves to broadband. SBC is planning to offer services over DSL they have been specifically denying to the FCC are possible. John Britton of SBC told TechTV "ISPs will continue to be the access point to the Web, but there are going to be emerging, non-Internet broadband applications, such as entertainment offerings like movies on demand and interactive games," Britton said. "The DSL customer will not just have the Web Channel One, but they'll have Channel Two movies on demand, Channel Three interactive games, and who knows where it will all grow from there." Video, of course, requires a reliable service speed - the service would be unmarketable if congestion caused significant dropouts. That reliable service is exactly what SBC has been telling regulators it cannot provide to competitors through Project Pronto. The result - no competition in advanced services over the phone network. In reality, today's DLC/remote terminals can be ordered with enough capacity to offer reliable, non-blocking service, at virtually the same installed price. SBC's Pronto suppliers could easily deliver a unit that would allow competitors to also offer video, high speed gaming, and voice. Their refusal to install such a system will cripple their own offerings promised above, per discussion with their own network people, and so we have to assume they plan to upgrade. Means their current equipment decisions are stupid (field upgrades are much more expensive), they are lying about their service intentions, or they are deliberately designing Pronto to rule out competition. We do not believe SBC is stupid. Editorial: Powell, don't let them choke the Internet Mike Powell, FCC chair, last year told me he expects the net to enable more program diversity and competition in the next few years. I replied it won't happen if the current plans to erect toll booths on the Internet are blocked, and he said he hopes that not how things would work out. Video requires reliable speeds of about one meg, easily delivered to most DSL customers. Here's some practical ways for Powell and others to make the future work: * Enforce ordinary truth-in-advertising and anti-fraud laws against deceptive broadband providers. They all advertise and promote their internet services, and claim high speeds. In SBC's case, 1.5M or 6M. Of course they can't guarantee the speed of the Internet (or break the laws of physics for long connections). They can and should be required to actually deliver those speeds through their networks. The original Pronto specifications, according to an official SBC spokesperson, were to "reliably deliver the 1.5 and 6 meg" * Allow others to connect at their network speed. They cannot meet the legal requirement to deliver the speeds advertised without defining points at which they will accept traffic at that speed. They must define points where others - ISPs, Sony's MovieFly video service, Akamai - can provide the content at that speed. It is simply deceptive advertising to speak of high-speed Internet and not accept traffic at that speed. If the telcos create such peering points, others will bring the traffic to them - and share the cost. * Carefully monitor prices in near-monopolies. Enforce anti-trust. As we write above, a key obstacle to competition is the prices of the unbundled elements necessary to purchase from the phone companies. They have been set at levels that make competition difficult or impossible in most cases. This is clear in DSL, where ISPs dealing with the telcos are charged wholesale prices for DSLAM access that are twice as high as Germany and more than Bell Canada's retail charge including ISP service. Result - three years of rhetoric from the bells about "open access", but they control 90% or so of the ISP customers. * Hold hearings to get the hidden facts. An FCC hearing this spring provided the facts that made this reporting possible, where SBC provided answers they had previously refused to reporters. "You'll never get any information from SBC" I was told separately by the telecom reporters of two of America's most respected newspapers, and this is information we need to know to make public policy. SBC is not the only company hoping the world makes decisions based on lies in their press releases - the real information is very hard to find. SBC is not evil incarnate, nor are the other companies in this business necessarily better. * Reporters should do their jobs and get the information anyway. I know how hard it is to find information the companies are trying to hide, but often it's available. I found my absolute confirmation that SBC would not provide outside ISPs service at an FCC hearing on remote terminals, where they testified they could not reliably deliver even half the 1.5 meg speed advertised. A month later, SBC widely briefed the press on how they themselves would be offering video reliably delivered at rate they claimed was impossible. Copyright 2001 Dave Burstein. Volume 2, #40 August 24, 2001 DSL Prime is free - pass it on. Brief excerpts may be reproduced if credit is given and a copy sent to us. We are journalists, not investment advisers; invest at your own risk and do further research.
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