Shop Talk ...

[David Farber <dave () farber net>]

________________________________________
From: Randall Webmail [rvh40 () insightbb com]
Sent: Thursday, March 06, 2008 11:02 PM
To: David Farber
Cc: dewayne () warpspeed com
Subject: Shop Talk ...

Publisher Ziff Davis files for bankruptcy protection


Some bad financial news on the magazine side: Ziff Davis Media has filed for bankruptcy protection. The PC Magazine 
publisher went to court yesterday, saying revenue declines stemming from print advertising and subscription losses have 
led to debt of $500 million to $1 billion. The company cited assets of just $100 million to $500 million, and it 
admitted to owing $225 million to senior creditors. The company’s plan is to reorganize over the next few months and 
drop its court protection this summer. Though these days Ziff Davis is more web-centric, with 16 web sites in addition 
to its three print magazines and direct marketing business, it has deep roots in magazines. Nearly a century ago, 
William B. Ziff Sr. and Bernard G. Davis founded Popular Electronics and Popular Aviation.

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