Information Security News mailing list archives
Re: U.S. Gov't Plans Internet Security Ads
From: InfoSec News <isn () c4i org>
Date: Mon, 27 Oct 2003 01:55:06 -0600 (CST)
Forwarded from: huggins () airmail net Interestingly enough this is one of the reasons that congress has yet to implement the liability provisions of computer security acts. Until a methodology of informing the user could be found their legislation could not be passed. Heads up home-users your liability (home insurance) is about to rise. v/r Michael
Forwarded from: William Knowles <wk () c4i org> http://www.washingtonpost.com/wp-dyn/articles/A7600-2003Oct23.html By Brian Krebs washingtonpost.com Staff Writer Thursday, October 23, 2003 Consumers who ignore advice about how to protect themselves against hackers, viruses and fraudsters online will soon find it harder to tune out thanks to a nationwide media blitz being crafted by the Department of Homeland Security and a group of high-tech companies. The advertising campaign is designed to educate home and small business computer users about the importance of using firewalls and anti-virus software, as well as defending against online fraud. It is expected to debut next year on television and radio spots and in magazines, newspapers and movie theaters throughout the country. The $1.8 million program is the brainchild of officials at the Homeland Security Department and the National Cyber Security Alliance, a group of more than 50 technology companies including America Online, Apple, Cisco, Microsoft, and Symantec Corp. The group plans to begin producing the campaign next year with the help of celebrities and prominent spokespeople. The ads will hammer home a message that so far has eluded many computer users, said Tatiana Gau, chief trust officer at AOL. The alliance in a June study found that roughly 67 percent of high-speed Internet users do not use firewalls. More than 60 percent of those surveyed said they did not keep their anti-virus software updated against the most current viruses and worms. "This is about getting into the home of the consumer so that they can't turn a blind eye to this message anymore," she said.
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