Re: Broadband truth in advertising, redux

[Dave Farber <dave () farber net>]

Begin forwarded message:

> From: Chris Beck <cbeck () pacanukeha net>
> Date: February 7, 2010 11:41:41 PM EST
> To: dave () farber net
> Subject: Re: [IP] Re: Broadband truth in advertising, redux

> On 7 February 2010 20:03, David Farber <dave () farber net> wrote:
> > > Just saw a TV ad for 'unlimited mobile broadband' via Cricket for  
> > > $40/mo.  Sounds awesome, right?   But if you quickly scan the fine  
> > > print during the commercial, Cricket's service, like everyone  
> > > else, is capped at 5GB/mo.  So again, what does "unlimited" mean  
> > > for mobile broadband?
> >
> > It means unlimited connect time. Just like DSL or cable.
>
> That made sense when they were selling in comparison with dial-up. Not
> in comparison with other always-on services many of which have no
> stated or only hidden limits.  A reasonable consumer, not even the
> moron-in-a-hurry, would not expect "unlimited" to be used to describe
> the time aspect of a service that is a priori always available.
>
> Cheers,
> Chris
> --
> [Christopher Beck] [http://pacanukeha.wordpress.com]
> http://icanhascheezburger.com/2009/12/17/funny-pictures-get-right-on-that/



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