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Report: Most Twitter Tweets 'Pointless Babble'


From: Juha-Matti Laurio <juha-matti.laurio () netti fi>
Date: Fri, 14 Aug 2009 09:23:53 +0300 (EEST)

"As if one were needed, a study revealed that most tweets on Twitter are considered "pointless babble."
The study, conducted by Pear Analytics, explored a range of reasons users tweet on microblogging site Twitter.
However, despite Twitter's recent news focus, the study found that the majority of tweets fell into the usage category 
of "Pointless Babble."
Other reasons included conversational, pass-along value, spam, news and self-promotion.

"Mostly many people still perceive Twitter as just mindless babble of people telling you what they are doing 
minute-by-minute;
as if you care they are eating a sandwich at the moment," said Ryan Kelly, a study researcher, in a blog post. "

And later

"In addition, researchers said they originally hypothesized that Twitter would be primarily used for self-promotional 
purposes 
-- tweets that are trying to push a product, service or have a "Twitter only" offer. 
However, self-promotion comprised about 5.85 percent of the total tweets.

Spam tweets were consistent throughout the day, but came in second to last in frequency. News came in last."
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http://www.crn.com/security/219300175;jsessionid=DWC0K2ZU2VEE1QE1GHRSKHWATMY32JVN
 
Juha-Matti
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